Nissan customers experience Asia’s 1st ever Treasure Hunt at LEGOLAND® Malaysia
JOHOR BAHRU, 5th March 2013 – Edaran Tan Chong Motor (ETCM) partnered with LEGOLAND® Malaysia for its Nissan Treasure Hunt event on the 2nd of March 2013. The 1st ever Treasure Hunt in Asia was held at LEGOLAND Malaysia open exclusively for Nissan customers.
Expressing his excitement about the partnership with LEGOLAND Malaysia, Dato’ Dr. Ang Bon Beng, Executive Director of ETCM said, “Since last year, we have collaborated with LEGOLAND Malaysia Driving School and Junior Driving School to give children an opportunity to learn the rules of the road and drive on a real-life traffic circuit. This time around, we are glad to be able to conduct the Nissan Treasure Hunt 2013 at LEGOLAND Malaysia. Our customers have been great supporters and we wanted to reward them with a truly unique and fun event.”
The Nissan Treasure Hunt 2013 flagged-off at 9.00 a.m. from ETCM’s, Johor Jaya showroom to LEGOLAND Malaysia. Participants drove their own vehicles and convoyed together as one big Nissan family get-together. A total of 117 participants in 33 Nissan cars lined-up for the flag-off.
Participants were treated to lots of fun-filled activities upon their arrival at LEGOLAND Malaysia. There was the ‘Spot the Difference’ activity for where participants had to identify the difference between two vehicles; Nissan Almera 1.5L (A) E vs. Nissan Almera 1.5L (A) VL and 2013 Nissan Teana 2.0L (A) vs. 2013 Nissan Teana 2.5L (A).
The “treasure hunters” had to also decipher clues on signboards in the theme park and look for marshals to get their passports stamped. Nissan customers were brought back down memory lane where they revisited their build Lego models.
Each participating team had to also snap a picture together with the newly launched 2013 Nissan TEANA 2.5L which comes with a black sleek interior and blind spot warning system that was on display at the Driving Schools. More than 100 customers participated in this inaugural event.
Prize presentations and lucky draws were held at the end of the day at Horizon Hills Golf & Country Club. The top three winners received cash prizes of RM1000 (1st prize), RM700 (2nd prize) and RM500 (3rd prize) respectively.
“Besides the Nissan Treasure Hunt at LEGOLAND Malaysia, we will also be organising another get-together for customers with the Nissan Jurassix Park 4×4 Adventure event in Sarawak at the end of March 2013. At this event, all Nissan 4×4 owners will get the chance to feel and experience Nissan NAVARA’s toughness, durability and comfort – in other words, a “Mother Trucker” experience,” added Dato’ Dr. Ang.
From April 2013, ETCM will also be conducting Road Safety and City Survival Workshops for all its regions. These events are organized due to the overwhelming response from previous workshops held last year on the importance of crime prevention and road safety.
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Extracted from New Straits Times (20th February 2013)
Nissan treasure hunt
JOHOR BARU: Edaran Tan Chong Motor Sdn Bhd is partnering Legoland Malaysia to stage Nissan Treasure Hunt 2013 on March 2 for Nissan customers.
Edaran Tan Chong Motor executive director Datuk Dr Ang Bon Beng said, "Since last year, we have collaborated with Legoland Malaysia Driving School to give children an opportunity to learn the rules of the road and drive on a simulated traffic circuit. This time around, we are glad to be able to hold the Nissan Treasure Hunt 2013 at the theme park. We want to see families have a great time together at the event."
Prize presentations and lucky draws will be held at the end of the day over high-tea at Horizon Hills Golf & Country Club.
For details, visit Nissan Malaysia Facebook's page. Registration fee is RM100 per adult (aged 13 and above) and RM75 per child (aged from 4 to 12). The fee includes a Legoland Malaysia entrance ticket, breakfast, lunch voucher and high tea. A minimum of two and a maximum of four persons are allowed in a car.
The closing date for entry is today.
To register, call the customer relations department at 03-4047 8788 or email crd@tanchong.com.my.
"We will be organising the Nissan Jurassix Park 4x4 Adventure in Sarawak at end-March. This event will give Nissan 4x4 owners a better understanding of the features and capacity of their vehicles," said Ang.
Starting April, Edaran Tan Chong Motor will be conducting Road Safety and City Survival Workshops in Malaysia, including Sabah and Sarawak. These events are due to the overwhelming response to last year's workshops on the importance of crime prevention and road safety.
For information, visit www.nissan.com.my.
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